Pitchfork Pretty Looks to Bring Hill Country Fare to East Side in March

Now that Pitchfork Pretty, East Cesar Chavez’s next anticipated restaurant, has an executive chef (San Francisco’s Max Snyder), it’s looking for a March opening.

With Snyder at the helm of the kitchen, Pitchfork will focus on Hill Country fare, which will mean serving meats, vegetables, fruits, and fried chicken. Open-fire cooking will be a big component, with the hearth located in the open kitchen.

Snyder returned to Austin to join Pitchfork owner Seth Baas’ new restaurant, after he opened and ran San Francisco's Old Bus Tavern. Snyder’s restaurant resume also includes Koi, Saison, Eleven Madison Park, and Qui.

Rounding out the Pitchfork team is Alexander Dubey as general manager. He recently opened Otoko as general manager, and was the service director for Apis. He also oversaw the service at New York’s Mercer Kitchen and Jean-Georges.

“We want people to feel at home,” Baas said in a release. The A-frame restaurant was designed by Greig-Piercy Collaborative, with interiors by Ann Tucker of Studio A Group. The space will include an outdoor waiting area with two mesquite trees, full bar with cocktails, wine, and beer, side patio, open kitchen, various garden plots, and is surrounded by a large parking lot.

Pitchfork is in good company along East Cesar Chavez: Ramen Tatsu-ya's Kemuri is right around the corner, and just down the street are the recently-opened Grizzelda's and Tillery Kitchen, along with Jacoby's.

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