Yeti, Texas’ favorite cooler company, is taking up a permanent residency on South Congress. With the flagship comes a new bar called Barrr. That patio bar, as well as the store, debuts on Thursday, February 23.
Overlooking the corner of South Congress and Barton Springs, Barrr will focus on beers, including featured ones, along with Micheladas, wine, and non-boozy options. Expect snacks moreso than actual food: bags of puffed Cheetos, jerky, and other packaged bites.
Eater photographer Robert J. Lerma took a quick peek at the rugged, hunting-inspired space. Behind the bar is a giant Texas state flag made up of mostly local beer bottle caps. Seating takes the form of camouflage-topped Yeti coolers and metal bar stools.
Inside the store proper includes one of Aaron Franklin’s personal smokers, free beef charts on Franklin’s butcher paper, a portrait of Snow BBQ pitmaster Tootsie Tomanetz, and a Harry Potter-inspired wall of portraits (yes, they move every so often) including Franklin and Jesse Griffiths. Take a tour below.
Yeti the store and Barrr are open from 10 a.m. to 8 p.m. daily.
- Texas’ Favorite Cooler Company Yeti Unleashes South Congress Bar [EATX]
- Yeti [Official]