Casual and fun are the key themes of Hot Luck. Franklin emphasized the "interactive" appeal of it, "super DIY, real hands-on kind of stuff,” as he told Eater previously. All involved chefs are there to "hang out, drink beer, and have a good time” with guests.
Helping out Franklin are festival vets James Moody (of the former Fun Fun Fun fest) and Mike Thelin, cofounder of Portland's food-focused Feast. Moody wants Hot Luck to run like "the best-run tailgate" ever.
During those four days, 35 chefs who are close with Franklin will cook up food across eight to ten spots in Austin. Yes, barbecue will be involved, but Franklin teased that there might only be one smoked meats person on the lineup.
As it is Austin, live music is involved though there are no further details available on that front. Guests will be able to buy individual tickets to events, as well as overall festival passes. Tickets are expected to go on sale in late February.
The city's other food festival, Austin Food and Wine, is back for the sixth time in April after last year's weather-related cancellations.
- Hot Luck [Official]
- Hot Luck [Facebook]
- Hot Luck [Twitter]
- Hot Luck [Instagram]
- Aaron Franklin and partners bringing Hot Luck food and music festival to Austin in May [Austin 360]
- Aaron Franklin Creates New Austin Food Festival With Co-Founder of Feast [EATX]
- More Details on Aaron Franklin’s New Fire-Focused Food Festival [EATX]
- All Coverage of Franklin Barbecue [EATX]