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Provocative Food Truck Baby’s Badass Burgers Now Open in Austin

The sexy food truck debuted just in time for the tail-end of football season.

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Baby's Badass Burgers
Baby's Badass Burgers
Baby's Badass Burgers/Facebook
Nadia Chaudhury is the editor of Eater Austin covering food and pop culture, as well as a photographer, writer, and frequent panel moderator and podcast guest.

Baby’s Badass Burgers, the chain of food trucks boasting of burger babes, officially popped up in Austin last month, according to their usually all-capped Twitter page, along with Yelp reviews. The menu includes cheekily named burgers, like Hot Mama and The Other Woman, served by females in booty shorts, tank tops, and high heels. The sexified food truck usually can be found at the Good Life Food Park, also home to La Barbecue.

The Austin location sought out cooks and servers in December. Founded by restaurateur Erica Cohen and event planner Lori Barbera, the chain opened in 2009 in Los Angeles, with additional locations in Orange County, Las Vegas, and Jacksonville. The duo were also featured in an episode of Shark Tank in 2013.